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How We Helped Put Soul Back In The Groove - INK Business Design

 

Soula Media Group

The Soula Media Group is an Indie Media Group based in Nigeria. Their focus is to grow Nigerian Talent and manage their careers so that they can be proud entertainments exports from Nigeria to the world.

 

Nigeria is arguably the Entertainment Capital of Africa with a movie and music industry that produces the highest revenue in Africa. This has made Global Media groups turn their attention to Nigeria. With the likes of UMG and Sony BMG scooping up Nigerian homegrown Music talent.

 

Soula Media group hopes to be able to grow and manage local talents so that they are not lost to the international behemoths. INK was approached to brand and create Digital and other Marketing Strategies that would help Soula become an established Nigerian brand