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ink business design office

18 Apr [Business Day Feature] Atiku’s Better Nigeria Campaign: A case for strategic brand communications.

Posted at 12:15h in Featured 0 Comments

The 2019 Presidential elections in Nigeria was a gargantuan contest of messaging. This battle cut across the different platforms of Print, Digital, and Social media; a strategic tussle ensued over who could captivate more minds and hearts and above all else, attract and hold the...

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